Design and Innovation Meet with the Little Printer

If you subscribe to regular print news, play crosswords, check your horoscope, write out lists, or have engaging conversations with friends via social media, the Little Printer might be just right for you! Created by BERG Ltd., a design studio located in London with a heavy focus on mobile/cloud technologies, the Little Printer is a device using thermal, inkless printing that measures no more than 5 inches deep, 4.25 inches high, and 3.3 inches wide. With four faces to choose from for the front design and a series of available apps, there are a wide variety of possibilities for using Little Printer, especially for those interested in a simple, user-friendly interface.

What We Like About the Little Printer

It features one of the easiest printer setups we know. All you have to do is plug it into the wall, use the Ethernet cord provided to plug into a wireless router, and then print out a registration code. After entering that code into your iPhone, Android or Windows phone, you'll be able to instantly set up content to start printing.

It emphasizes the necessity of printing. Sure, there are tons of apps where you can save lists, play crosswords, and read news headlines, but with all of the choices available today, isn't it easy to just get lost in all of this technology? With Sunrise, for instance, you can use Google Calendar, Facebook, LinkedIn and other applications to create a daily to-do digest. Rather than scanning through a half dozen apps, you'll have a simple list that prints out of The Little Printer.

It's design-focused. Too often printers have a tendency to be overly complex or just aren't good to look at. Berg takes a different approach by committing to design-friendly printing for their core mission. Using only black and white printing that borrows from modern lithographic and pixel art, means Little Printer is able to deliver a consistent product that requires no user-based adjustment in style.

Potential Limitations

As we know from Apple's iOS interface, using smart, tightly controlled design means having limited options, at least initially. Reviews of Little Printer have noted that while the existing apps are functional and deliver high quality printing results, there are simply not enough to justify the cost of this new 'social printing" that is specific to Berg's cloud services. If you want the full selection of the Apple, Android or Windows applications, you might want to consider looking at more traditional printing options for your mobile device, including those that can handle color printing methods. Other options, including Canon Mobile Printing, are better suited to those who might need to get photographs or Microsoft Office documents printed.

Berg is looking to remedy this particular problem by offering a full-length Publisher's Handbook that offers best practices for designing Little Printer-friendly publications for future use.

Another limitation is cost. The printer retails for $259.99 plus a $30 flat rate shipping fee from the United Kingdom. This means that if price is one of your concerns, you might want to look at other products currently on the market. But for those who already have a full-service printer and are looking for small scale, easy-to-use social printer, Berg's Little Printer is the perfect addition to your arsenal!

Currently, the Little Printer is on back order in the United States until April 2013, but you can place your order now online.

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